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Image requirements for publishing to Instagram business profile

Instagram Business Profile Image Requirements



What are the requirements for attached images on Instagram business posts?



When publishing images to your Instagram business profile, there are certain requirements to keep in mind:

Maximum dimensions: 3840x2160. Instagram will resize the image to fit within 1920x1080.
Aspect ratio: Instagram photos and videos should have an aspect ratio between 4:5 and 191:100 (0.8 to 1.91 ratio). To determine the aspect ratio of your image, divide the width by the height.
You can use the image editing tool to adjust the aspect ratio and resize the image. Here's how:

After attaching the image to the post editor, hover over the attached image and click on the Edit icon.

Edit Image Icon

Use the crop or resize tool to change the image dimensions or size, and save the changes.

You have the option to crop the image to different aspect ratios, such as 4:5, 1:1, 4:3, 3:2, or 16:9, based on your preference. Alternatively, you can resize the image to specific dimensions.

Here are the suggested Instagram image sizes based on orientation:

SQUARE: 1080x1080 px
VERTICAL/PORTRAIT: 1080x1350 px
HORIZONTAL/LANDSCAPE: 1920x1080 or 3840x2160 px
WIDESCREEN: 1080x567 px

TIP: When resizing an image, it's best to resize from a higher resolution to a lower resolution. If you resize the image in the opposite direction, it may end up pixelated or blurry. Choose the recommended dimensions based on the image's current dimensions.

Recommended Instagram Image Sizes

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Thank you,
The eclincher Support Team

Updated on: 05/06/2023

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