Articles on: General

Media Setting Guidelines per Social Platform

Guidelines for Media Settings on Social Media Platforms



When posting content on various social media platforms, it is crucial to adhere to their specific guidelines for publishing. Furthermore, when sharing the same post across multiple platforms simultaneously, it is important to apply the most stringent guidelines to ensure proper publication on all platforms.

Tip: Publishing via Push Notification allows for both images and videos in a post.



Image Publishing Guidelines






- Instagram automatically enlarges images smaller than 320x320 pixels.

Video Publishing Guidelines



- Supported video file formats on eclincher are mp4, mov, or avi.
- Uploaded videos will be converted to MP4 format encoded with H264, with a maximum resolution of 1920x1080 pixels (Full HD) and a maximum frame rate of 30.
- Larger files may be compressed to ensure compatibility with social networks, but the loss in quality should be minimal.




To help you navigate the complexities of multi-channel publishing, we have summarized additional eclincher features related to media publishing:

Character Limitation
Link Attachment and Scraping
Selecting Images from a Link

Now, let's review each feature in detail:

1. Character Limitation



- Each social platform has its own character limit for posts.
- When creating a post for multiple platforms, the lowest character limit among them will be followed.
- eclincher displays the remaining character count for your convenience.

Character Limitation



- When you attach a link to your post, eclincher automatically scrapes the link to extract images.
- These images are displayed in the "Post Preview" window.
- It's important to review the preview as sometimes the link's source may not properly stage images for scraping.

Link Attachment and Scraping



- If the attached link contains multiple images, you can choose a preferred image instead of the default one.
- Click the "Select image(s) from link" button to open a pop-up displaying all the images from the link.
- Select your desired image(s) and click "Done".

Selecting Images from a Link

- The scraped image will be replaced with your selected image(s).

Selected Images

- Note: When you select images, the post will appear as a normal photo post. Clicking on the photo will not redirect to the attached article. Changing the official preview of the article is only possible on Facebook and LinkedIn through the "How to Edit Metadata" process.

- Facebook and Instagram allow up to 10 images, LinkedIn and Twitter allow 4 images, and Pinterest allows only a single image.
- You can also reorder the images by dragging and dropping them.


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For more specific guidelines regarding publishing Instagram Reels, click on the following links:

- Publishing Instagram Reels
- Publishing Instagram Reels

If you have any additional questions or suggestions to improve this feature, please don't hesitate to reach out to our 24/7 Support Team.

Thank you,
The eclincher Support Team

Updated on: 13/12/2023

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